$1.2MM in eCommerce revenue in 60 days
Pelle Pelle partnered with MINDSCAPE to create a comprehensive performance optimization strategy focused primarily on giving the Pelle Pelle website a fresh, user and mobile device-friendly design. The new optimized, responsively designed website was easy to use and navigate, improving the user’s experience and better showcasing the brand.
1100% increase in total online revenue year-over-year
Through a better shopping experience on both desktop and mobile devices, MINDSCAPE helped Pelle Pelle increase eCommerce revenue from $100K in total online sales in 2012 to $1.2M in online sales in the first 60 days of 2015!
442% increase in mobile visits
Lead by the performance optimization strategy, MINDSCAPE designed a search-engine friendly, responsive design to maximize usability on touch screen devices and improve organic ranking in search engines. The strategy also focused on providing a better user experience for product searches and a more streamlined check out process that required fewer steps before a customer could check out.