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Inbound Marketing Blog

November 5, 2013

Ford.com: A Lesson in Data-Driven User Experience

by Paul Ferrier

During a meeting yesterday, I pulled up Ford.com to help illustrate a point I was attempting to make. While I was talking, Amy Snell pulled up the site as well, but didn't see what I was showcasing. ...more

October 10, 2013

Why keyword (not provided) isn't really so bad

by MINDSCAPE

With all the news regarding the disappearance of keywords from Google Analytics, there is a lot of commotion in the SEO world. At MINDSCAPE, we don’t think there is reason to be all that worried. A ...more

August 20, 2013

Data Driven Performance Optimization: Generating millions of dollars in revenue using data [brief case study]

by Paul Ferrier

One of the most common "strategies" we're asked to develop is based around increasing traffic to a client's site.more

August 6, 2013

Notes from Drupalcon #2–Designing on Purpose

by MINDSCAPE

I had the good fortune to attend Drupalcon in Portland, Oregon this year. This series of blog posts will recap what I learned while attending the Business  + Strategy category of sessions.more

July 25, 2013

Notes from Drupalcon # 1 – Internal Open Source

by MINDSCAPE

I had the good fortune to attend Drupalcon in Portland, Oregon this year. This series of blog posts will recap what I learned while attending the Business  + Strategy category of sessions.more

April 11, 2013

Launch it now

by MINDSCAPE

I’m going to let you in on a little secret about the internet. It isn't real. Yes, you can log on the internet and it will show you things. You haven’t imagined it. In that sense, it’s real. But it ...more

April 4, 2013

webTRAIN Framework Update

by MINDSCAPE

webTRAIN just underwent a big update. Although it’s a massive upgrade, nothing has visibly changed for you. Let me tell you what the big deal is.more

March 28, 2013

Model View Controller for Server and Client Programming Pattern (MVC Squared)

by MINDSCAPE

Over the past few months, I have been deep down the rabbit hole with .NET MVC web application projects. A pattern of development emerged out of these months of work, which I want to share with you ...more

March 26, 2013

What makes the Modern Website Modern?

by Mark Swanson

This post has been republished here from its original source. As the years come and go, the types technology we use to access the web change and our approach to web design and development changes ...more

March 19, 2013

The Myth about Code Ownership

by MINDSCAPE

First off, let me be clear. There are many situations when it makes sense to own the source code to any web asset a business may own. Integrated web services with back office operations, complex ...more

March 14, 2013

A Faceted Search Solution for Drupal

by MINDSCAPE

This post has been republished here from its original source. I recently had to add a search filter to a Drupal site where the user can filter down criteria to find a reduced listing of products. ...more

March 12, 2013

Mobile Application Options

by MINDSCAPE

The mobile application landscape is rapidly changing and evolving. New tablets and phones of all shapes and sizes are being conceived, created and released at an ever accelerated pace. Google’s Glass ...more

March 5, 2013

Cache and Cookies. Mmmmmmm

by MINDSCAPE

If you want to sound like a web pro, there are definitely a few buzz words you can throw around to sound like a smarty pants. However, fancy words don’t mean much if you don’t know what they mean. ...more

February 28, 2013

Web Acronyms 101

by MINDSCAPE

It’s easy for digital novices to be intimidated when people throw around terms like “SEO” and “PPC” and “URL,” if they speak another language in their daily work lives, like accounting or ...more

February 21, 2013

Choosing the Right Front-End Framework

by Mark Swanson

This post originally posted at mark-swanson.com CSS frameworks have been around for awhile. They've just changed a lot in the last several years. What started out as basic fluid or static grid ...more

February 12, 2013

Death to the Desktop App

by MINDSCAPE

About a year ago, I came to a very enlightening epiphany as a developer: building a desktop app sucks. I was writing the application in C#, thinking I was ahead of the times using a modern and ...more

December 6, 2012

Talk to the Hand (Raisers): Sell More, Sell Faster

by MINDSCAPE

I recently met with a B2B firm who is hoping to dramatically grow sales as quickly as possible. Their dilemma is how to make this happen with the most return on their investment. They feel that ...more

December 4, 2012

Creating More Usable Forms on Desktop and Mobile

by Mark Swanson

One of the biggest usability problems I've run into when viewing sites that are not properly optimized for mobile is forms. They can look terrible, be incredibly difficult to use and are something to ...more

November 30, 2012

HTML-Generating Classes Using PHP's __toString() and ArrayAccess

by MINDSCAPE

One of PHP's strengths that I like the most is its versatility as a prototyping language. While the venerable MVC and friends are important in a large project with a lifespan measured in years, ...more

November 29, 2012

Is the Googlebot executing javascript?

by MINDSCAPE

I received a cryptic message from Eric Patterson, one of our Software Engineers today. He pointed me to a javascript error report that he noticed while trolling through them and eating lunch.more

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