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Inbound Marketing Blog

February 22, 2018
Our Environment Impacts Your Personas. Ignore at Your Own Peril.

Our Environment Impacts Your Personas.  Ignore at Your Own Peril.

by Pete Brand

It’s no mystery that it’s critical to intimately understand the personas you serve if you want your marketing to be successful.  Once you identify where your personas congregate online, you can ...more

February 15, 2018
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Minds of MINDSCAPE  - How to Organize Website Content

by Ashley Daniels

In our new video blog series, Minds of MINDSCAPE, a member of our team will share a few words of wisdom about their particular area of expertise. more

February 1, 2018
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Minds of MINDSCAPE - Buyer Personas

by Ashley Daniels

In our new video blog series, Minds of MINDSCAPE, a member of our team will share a few words of wisdom about their particular area of expertise. more

January 25, 2018
A UX Lesson

A UX Lesson with Trucks: GMC vs Ford

by Paul Ferrier

How do you impress a GMC truck owner? Have them drive a Ford. Ah, the classic brand rivalry that’s as good as any.more

January 18, 2018
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Minds of MINDSCAPE - How to Prove the Value of Inbound

by Ashley Daniels

We are excited to announce the launch of our new video blog series, Minds of MINDSCAPE! In each clip, a member of our team will share a few words of wisdom about their particular area of expertise. more

January 10, 2018
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4 Reasons to Choose WooCommerce as Your eCommerce Platform

by Ashley Daniels

Launching an eCommerce component of your business can be quite stressful. You want to make sure that you choose a platform that not only has an interface that is easy for your customers to use, but ...more

December 20, 2017
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4 Must-Try Website Design Trends for 2018

by Ashley Daniels

The year is drawing to a close. You know what that means? The "best of 2017 " and "things to look for in 2018" lists are here! No matter your area of interest, there is a list for it: movies,travel, ...more

December 12, 2017

5 Tips for Getting the Most out of Your AdWords Spend

by Ashley Daniels

Here at MINDSCAPE, while we primarily work work to drive website traffic using Inbound Marketing tactics,  we are actually big fans of PPC. PPC is a fantastic way to bolster your SEO and media ...more

December 5, 2017

"Please, for the Love of God, Stop Using Page Builders!" -  A Developer's Plea

by Matt Brand

I get it. Your website is due for an update. You've spent weeks, maybe months, designing what you'd consider the best web design to ever bless the internet. You want to share this design with the ...more

November 28, 2017

5 Signs a Chatbot is a Good Fit for Your Brand

by Ashley Daniels

If you’ve spent any time browsing the web in the last few years, you’ve probably encountered a chatbot. It popped up in the bottom corner of your screen and asked if there was anything that you ...more

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