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Mark Swanson

Mark is a Senior UI/UX Designer at MINDSCAPE. He makes the websites you use easier to use and has been designing for the screen for over 14 years. Outside of work, he likes watching documentaries, playing music and rolling in the dirt with dogs (both his own and random strays). He also doesn't photograph very well.
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November 7, 2017
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6 Tips for Designing a Click-Worthy CTA

by Mark Swanson

One of the key aspects of developing a good UX ( AKA user experience) on a website is outlining clear user paths (the series of pages that site visitors are most likely to view based on their needs ...more

August 29, 2017

Design Trend Alert - Big, Bold Typography

by Mark Swanson

Content is king. Websites should be designed to deliver content, not merely serve as pretty wrappers to drop content into. With this growing emphasis on content it’s no surprise that typography plays ...more

April 6, 2016

Why Your Website's Photography Really, Really Matters

by Mark Swanson

  If a picture is worth a thousand words, a really bad picture may be worth 10,000.   Photography really matters. Probably even more than you think.   The quality of the photography on your website ...more

March 23, 2016

The Death of the Slider

by Mark Swanson

  Sliders, Rotators and Carousels. It doesn't really matter what you call them, but chances are, you know what I'm talking about. (and in case you don't it's the thing at the top of the website that ...more

December 3, 2015

Can your Landing Page pass the Blink Test?

by Mark Swanson

5 Tips to Make your Landing Pages really take offmore

March 26, 2013

What makes the Modern Website Modern?

by Mark Swanson

This post has been republished here from its original source. As the years come and go, the types technology we use to access the web change and our approach to web design and development changes ...more

February 21, 2013

Choosing the Right Front-End Framework

by Mark Swanson

This post originally posted at mark-swanson.com CSS frameworks have been around for awhile. They've just changed a lot in the last several years. What started out as basic fluid or static grid ...more

December 4, 2012

Creating More Usable Forms on Desktop and Mobile

by Mark Swanson

One of the biggest usability problems I've run into when viewing sites that are not properly optimized for mobile is forms. They can look terrible, be incredibly difficult to use and are something to ...more

November 20, 2012

Principles of Interaction Design every Web Designer Should Know

by Mark Swanson

If you're a Web Developer or Designer, you probably hear about Interaction Design all the time these days. I hear it a lot at work. After a bit of reflection, a lot of Web Designers would probably ...more

November 29, 2011

Looking for Mobile Analytics? Six Sites to Check Out

by Mark Swanson

So you've built a groundbreaking mobile app in the "virtual farting" genre or a great mobile website. You're hoping people will check it out. You've built it, but how do you know if they will come? ...more

November 15, 2011

Mobile Homepages Level Out Bounce Rate

by Mark Swanson

I've been sorting through Google Analytics today to see which of our clients are getting mobile traffic. Not surprisingly, they're all getting it. I'd say relative to the overall traffic, the mobile ...more

September 21, 2011

The Advantages of Having a Mobile Site

by Mark Swanson

At Mindscape, I've really been jumping head first into mobile web development for the last year. I find it interesting to create something that works across the board on several different devices. ...more

January 21, 2011

Dark Patterns: Interfaces Designed to Manipulate Users

by Mark Swanson

Through some random surfing over at Smashing Magazine, I came across a site devoted to Dark Patterns. I was unfamiliar with the phrase, so spent a little time reading about it. What I found was that ...more

January 7, 2011

HTML 5 and the Mobile Web

by Mark Swanson

If you’re a web developer, all the HTML5 talk of the past year or so most likely gets you pretty excited. I won’t go into the details and specs of HTML5 because chances are, if you’re reading this, ...more

January 5, 2011

People are using the mobile web to purchase (or not purchase) your products.

by Mark Swanson

Even though mainstream adoption of the mobile web as an commerce tool may be a couple years off, people are using their mobile devices to make purchasing decisions right now.more

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