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Inbound Marketing Blog

January 10, 2018
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4 Reasons to Choose WooCommerce as Your eCommerce Platform

by Ashley Daniels

Launching an eCommerce component of your business can be quite stressful. You want to make sure that you choose a platform that not only has an interface that is easy for your customers to use, but ...more

December 20, 2017
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4 Must-Try Website Design Trends for 2018

by Ashley Daniels

The year is drawing to a close. You know what that means? The "best of 2017 " and "things to look for in 2018" lists are here! No matter your area of interest, there is a list for it: movies,travel, ...more

December 12, 2017

5 Tips for Getting the Most out of Your AdWords Spend

by Ashley Daniels

Here at MINDSCAPE, while we primarily work work to drive website traffic using Inbound Marketing tactics,  we are actually big fans of PPC. PPC is a fantastic way to bolster your SEO and media ...more

December 5, 2017

"Please, for the Love of God, Stop Using Page Builders!" -  A Developer's Plea

by Matt Brand

I get it. Your website is due for an update. You've spent weeks, maybe months, designing what you'd consider the best web design to ever bless the internet. You want to share this design with the ...more

November 28, 2017

5 Signs a Chatbot is a Good Fit for Your Brand

by Ashley Daniels

If you’ve spent any time browsing the web in the last few years, you’ve probably encountered a chatbot. It popped up in the bottom corner of your screen and asked if there was anything that you ...more

November 16, 2017
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Beating Big Business by Owning the Buyer's Journey

by Connor Manion

In a world where the average shopper can have Amazon deliver anything to their house in under two days, life is rough for a smaller e-commerce site. I mean, how are you supposed to compete with ...more

November 13, 2017
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The Cost of Selecting the Wrong CMS

by Ashley Daniels

A content management system or CMS, is at the heart of each and every website. It’s the thing that makes your website, well a website. So, choosing the right one for your business can be a huge ...more

November 7, 2017
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6 Tips for Designing a Click-Worthy CTA

by Mark Swanson

One of the key aspects of developing a good UX ( AKA user experience) on a website is outlining clear user paths (the series of pages that site visitors are most likely to view based on their needs ...more

October 26, 2017
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Increasing Brand Awareness Through Speaking Engagements

by Amanda Brand

What tactics are you using to raise awareness for your brand and help move people along in their buying journey? Do you blog? Post on social media? Dabble in paid search? While those are all ...more

October 24, 2017
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3 Examples of Why You Should Avoid the Latest Digital Marketing Trend

by Connor Manion

At somepoint in time, we have all fallen victim to trends that, in hindsight, have been...regrettable. Leg warmers, jeggings, man-buns, Crocs - I think we can all agree that we were blind to their ...more

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